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AT&T: "We'll be the premier carrier for Windows Phone 7"

Here's an interesting quote from an AT&T spokeswoman to PC World:

"We'll be the premier carrier for Windows Phone 7"

Like the "AT&T is getting 8 million Windows Phone 7 devices" rumor, we're not exactly sure what this means in reality, all we know is we like the sound of it.

Sprint and Verizon had no comment in regards to their Windows Phone 7 plans, outside of being named "partners" which as the article points out, means they could be more committed or less when the actual launch happens.  T-Mobile didn't reply.

The fact that the nation's largest carrier (love 'em or hate 'em) is standing firmly behind Microsoft is a great sign. Probably a good idea for AT&T too since it gets them away from the Apple-collusion controversy, just a tad.

 

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says:

the definition of premiere means first. nothing really new here, ballmer said at&t was a premiere carrier in february

says:

No. Actually Premier more commonly means first in rank, status, or of most importance. First in occurrence is a lesser usage. ATT can say it is the "premier carrier" of any phone it carries. All the carriers can launch win 7 simultaneously, Verizon could even launch first and ATT can call itself the Premier carrier of windows 7.

theefman says:

Most likely with their iphone exclusivity coming to an end they are looking to get behind another OS. Verizon is the droid carrier so at&t has to go with something else.

says:

You make a lot of sense.

Let's hope they don't do to WM7 what they did to iPhone. Even if Apple was the biggest offender ;-)

says:

I was thinking the same thing. The iPhone to VZW rumor has been floated a million times, but the overall exclusivity deal seems to be running just like it was originally projected several years ago. And the ideal time for the iPhone to come to VZW will be when it starts to roll-out LTE (starting this year, but only really spreading out over their vast network next year and in 2012.)

What's scary for MS though is the sheer specter of the iPhone coming to VZW. MS has to hope/help WP7 get traction VERY quickly or it could be toast - at least domestically (and call me a conspiracy theorist if you want, but you better believe there will be a TON of iPhone to VZW leaks fire up again just as WP7 launches - whether it actually happens in 2011 or not.) The good news for MS is that Android was basically floating along as relative white label platform until VZW put $100MM in advertising behind the Droid and suddenly shot it (and the rest of Android along with it) into mass adoption within the span of only ~6 months. MS easily has the resources to do the same thing and I fully expect them to launch an even larger campaign to help accomplish that.

says:

Well, hopefully this isn't the final product. I've ran into some problems with this rom already:

1) It is still running the old .net framework 2.x.

2) When attempting to run a particular game from the marketplace, it locks up (did not do this on the original rom or any custom roms).

says:

ignore the above post, it was meant for another article!

says:

I would much rather that the nation's actual largest carrier, Verizon, was the one standing behind the phone.

says:

their largest with the worst technology. cdma is dying garbage

says:

OMFG! What alternate-reality have we been transported to where AT&T is declared a premier carrier of WP7 ?!! How the #$%^ did that come about ?! Because of the pathetic reputation for dropped calls it's gotten with the iPhone ?! Besides that, there's been four generations of iPhone on AT&T, it's well established there, how does MS expect ANY of its first-gen phones to compete on the iPhone's sole network ?! This is nuts, just nuts.

Rico says:

See theefman's post above. With the launch of the Samsung Captivate, i've been thinking about AT&T's relationship with the iPhone and his thinking mimics mine. They need to have something to push once they can no longer wave the iPhone in the face of their competitors, and their marketing push is what's going to get people in stores. i really think that once people are in stores and see WP7 devices they'll want to explore them. Love it or leave it, the WP7 GUI is so different and fresh that you want to at least explore it to see what it's about.

says:

Good point there. I don't think they'll have too much trouble pushing those WP7 phones. The interface sells itself more or less.

They only need to make sure that the hardware is up to par. Now, MS, I'm talking to you, make sure you iron out the bugs in the software before you launch. I mean it.

says:

MS needs a marketing blitz in the worse way... with Android and iPhone trading daily barbs Windows Phone 7 may arrive DOA and AT&T will see a huge dropoff

says:

Why did Apple and now MS go with the company with the worst coverage in the business? Is it part of the sick joke (at least with the iPhone), that they can make the most BA phone out there, but make it as useful as a one-legged man in an asskicking contest by attaching it to that terrible service provider.

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