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Microsoft launches Bing Rewards on iOS and Android; coming soon to Windows Phone

Bing Search

Microsoft has a Bing Rewards program set up to enable you to earn credits by simply using services available. By earning said credits and redeeming them for rewards, you can pocket awesome items like gift cards for Amazon, Xbox, Skype and more, or even donate your hard-earned credits to schools or charities.

Previously, Bing Rewards was only possible through web browsers on a laptop or PC, but Microsoft has today announced that the program will hit Android and iOS today and soon Windows Phone.

For the time being the experience won't match what's possible on the PC, but the team at Microsoft will ensure that all Bing Rewards features will be available on mobiles over the next several months. By signing into your Bing Rewards account on your mobile device (again, Windows Phone support coming soon), you're immediately greeted with a new mobile optimised dashboard, displaying offers tailored for you.

We're not just talking about the same offers you'd normally find on the PC either, Microsoft also bundles a new mobile-only search offer, providing you more credits on the smartphone. Should you utilise the search engine often on your mobile device and/or tablet, this is something you'd definitely want to take advantage of. 

Bing Rewards

Microsoft will next add the ability for you to redeem credit balances in a mobile version of the redemption centre so you can easily use digital gift cards and coupons while on the move. Currently, it's only possible to do this on the PC. This is just the first step for Bing Rewards and mobile phones. We're excited to see what Microsoft will introduce in the near future.

It's a downer that only iOS and Android can access said feature for now. Since this is Microsoft and Bing is integrated into Windows Phone, we would have expected the company to at least have a simultaneous launch. Alas, we'll let you all know when Bing Rewards comes across to Microsoft's own mobile platform.

Source: Bing

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Comments

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omagic82 says:

Android and iOS? That's some BS.

I'd think it would be because the Bing service are in the form of apps on iOS and Android while it is integrated on WP making it more of a hassle to update (the logo hasn't even been updated for us).

erzhik says:

They could've made an app for us.. Hell, make it a special website. At least they would show everyone that they have the same faith in their OS as their customers do.

Well said erzhik. They should have pushed out an app version for now. Like they did with Xbox music and Xbox video.

iamtheking93 says:

I won't hate google anymore for not releasing the youtube app, i mean come on msft!!

 

iamtheking93 says:

i think we should all hashtag #MSFTidiots

MrA2Z says:

They could have wait for iOS and Android versions while getting ready for Windows Phone release. This send wrong impression to the tech world.

how about they detach the hubs and bing search so they can be updated separately?

dalydose says:

Honestly, I'm not interested in "why".  They could have held this until Windows Phone was ready.  They SHOULD have put resources into the home team before even thinking about the competition.  

bjax says:

Wow...just wow. Why do I seem to love WP more than Microsoft?

Like @Jonas said, Bing is at the OS level for windows phone. It's not as simple as pushing out an app update.

bjax says:

I don't doubt that it's not as simple, but why not release it when all platforms are ready? Don't you think it sends a mixed message to people who support WP when the company that makes it still brings out apps for other systems first? After all, they are the ones who developed the OS that's making it "not simple" to just push out an app update.

Bnlf says:

exactly. Microsoft really needs to improve their marketing strategy. It´s funny that today i don´t see any advantage of my WP over iOS or Android since all Microsoft Apps i use are in both platforms. Where's the killer feature of Wp?

coip says:

Xbox games on the go!

odoggyfresh says:

I was hoping this would set WP apart, but to me, it hasn't done much.

Yes! For last three years, as an avid WP user. everyday when I open wpcentral and hope for something new, really amazing, (maybe) SIMPLE but USEFUL feature, I found Windows Phone still in a catching up state. Losts of promises and its always delay in delivery. And when something actually gets delivered, its not too much compared to what others are already offering. This is not going to change (anytime soon).

Secondly, most of the stuff is US-only. After pushing regional MVPs for months on different matters and seeing their tendency to bring ZERO effect over any matter, decision, service provision from Microsoft, I can safely say that is not going to change (any time soon?).

Most of the US-based Windows and Windows Phone devs release games, apps, podcasts for US-only. This doesn't happen as much in iOS and Android. It boils down to the way Microsoft projects its Windows Phone app dashboard, with US-only pre-selected for local developers and so convincing to release for all countries. Any indie game (especially strategy, 4x, puzzles etc.) with US-only constraint is merely a non-sense. The same game with dozen of clones would be available on Play for everyone.

William Gates had worldwide vision, which is a success story. Now its cherry-picking and deceiving marketing tactics. Their global reach is getting wo..w and when it comes to "International", they don't go beyond few countries most of which are, well, too much hyped.

Google is emerging as an old Microsoft; the company with global reach. But the problem (for me) with this equation is Microsoft at the wrong side of it.

odoggyfresh says:

I'm only a college student majoring in marketing, but I can tell you I also think many of Microsoft's moves are bad

OHardy says:

Summarized at its best ! For the first time I questioned myself, why should I remain so loyal to WP8 ?

Michael Shaw says:

The only real reason that I choose to stay on Windows Phone is that I just enjoy the general feel of the OS over Android or iOS. Microsoft may treat us like second class citizens, along with everyone else in the tech world, but we do have a sexy OS.

bjax says:

Nail on the head...though I like the rumored flipboard/Windows 8 look of the S5.

After thinking about it a little more, you guys are right. This is fuking pathetic

...

 

it's 2014, Microsoft. Fat lady is starting to sing. PAY ATTENTION TO YOUR PLATFORM, IDIOTS!

Marco Gomes1 says:

Exactly!! Seems like the private devs and regular users care more for WP than Microsoft. This is precisely why i really really really wish Nokia remained in charge of their devices.

theefman says:

It will be a huge embarrassment to see Microsoft own the platform and have their own hardware yet release their services on other platforms first. Should have just left Nokia alone and let WP tank and just concentrate on mobile services for ios and android, which is effectively what they are doing now.

retyler says:

I am honestly beginning to wonder why I support Microsoft and their products. At this point I don't think it would shock me so much if they started releasing their Xbox exclusive games on the PlayStation console before releasing them on their products. Seriously? Why should I have any faith in a Windows Phone if Microsoft keeps releasing their own products to the competition's devices first?

DWTrump says:

^ This. All of the above. It's getting to the point where I use MS products more because I hate Apple and don't trust Google rather than what MS is doing with their own products. It makes it really hard to recommend their products to others. But hey, why should I? All of the apps are on iOS and Android first anyway! And this is coming from a long time, die hard fan and defender of Microsoft. Un-effing-believable.

MikeSo says:

"But hey, why should I? All of the apps are on iOS and Android first anyway! " 

Coming? They're already there! :p

Yeah, there really is nothing to recommend WP for, other than "overall experience" which I like. But I still can't with a straight face tell someone to get a Windows Phone - I KNOW they will complain about apps.

The cashier at the Taco Bell I go to saw my WP the other day. "Oh, you have one of those. I do too. What do you think of it?" he asked. I said I liked it. He said "I HATE it. Never any apps that I want." I had no good comeback...

monayosh says:

You are absolutely right my friend. You know there is a problem with your product when someone uses it not because it's any good but because they are not fans of the competition though their product is vastly superior.

ryaoni says:

I agree completely.

Evster88 says:

Yeah... I'm at a loss and agree with you. It makes zero sense whatsoever.

link5a says:

You've got a point. However, as they have shown, they do care about XBOX, but not so much for Windows Phone. I, for one, have lost my faith. This is the last drop, Microsoft!

I jumped ship a few weeks ago. It seems like they stalled any progress on making the WP platform more competitive. I have a Galaxy SIII and love it. But The Nokias have way better cameras and video cameras and better built in apps than Android. So when stuff like this and the remote desktop app come out on Android and iOs I got ticked and questioned their loyalty to me. So I sent a long letter to WP President explaining my disgust and bought a new phone. Won't do any good but I had to tell them they are on the verge of greatness or disaster here. I wasn't gonna stick around and find out.

silverbladex says:

They just seem to do things backwards.

bpmurr says:

MS really doesn't know how to support a product outside Xbox and now they're screwing that up. When has Apple ever released something for a competitors platform first?

carlosrdd says:

I'm just waiting to see what WP8.1 will bring and the new hardware if I'm NOT impressed MS will have lost a loyal customer for the last decade to IOS...

larspassic says:

Wow that sucks! Why did we all buy windows phones?

John20212 says:

Complete BS. Microsoft can go fuck themselves if they think this 'fuck you WP customer' attitude is going to win them loyal customers.

I hope the new CEO fires everyone at MS who is sabotaging WP and other MS divisions other than their own. Bill Gates should be ashamed of what Microsoft has become since he left as CEO.

If Bing rewards was not ready for WP it should not have been released at all, period.

 

 

MikeSo says:

Yes. INEXCUSABLE. I don't care if they had it ready, if it was a different team that did it, or if they think it means profit or whatever else. NO EXCUSE.

This should have been first on Windows Phone. Period.

I recently complained about other companies not caring about WP. How can we complain about that when Microsoft doesn't even prioritize it?

Cellus13 says:

Its just business. Windows phone is exactly a volcano of market share at the moment.

bjax says:

Do you think the amount of people likely to use Bing that are on Android would outnumber the amount of people that pretty much have to use Bing on WP? Doesn't seem likely.

kingjah says:

Does anybody still think MS cares about its own? Always releasing half cooked OSs before they finally get one version right? And again sucking up to the competition like this. MS sees us as robots with no passion. I've always been critical of Apple fan boys and their cult-like devotion, but maybe there is a deeper reason as Apple doesn't regularly tick off their Customer base as MS does.

I think its worth mentioning that Bing and WP are separate entities within MS, with their own priorities. I'm sure Bing needs to get as much traction, and exposure as they can, and giving this feature to (f)android and (Cr)apple is one of those attempts - considering Bing is embedded in our WPs.
Sure it sucks a tad, but if you're already a heavy Bing user, then you'll still get your rewards.

bjax says:

Therein lies the problem. It's all Microsoft. It "shouldn't" be separate.

Go "One Microsoft!" LOL

link5a says:

I see... so MS doesn't really care for their loyal WP customers, just looking for what is more convenient to them.

x I'm tc says:

Honestly, the simple fact is WP is dead and MS knows it.  I've been through this before.  I was on webOS.  I know how to read the tea leaves.

Oh well, I'm on contract for another 8 months or something.  We'll see where we are then.  But unless WP Blue spouts Bitcoins and BJs, I'm pretty sure that WP is D-O-N-E.  If it isn't even worth MS' time, it certainly isn't worth mine.  webOS, which was a helluva lot better than WP, wasn't worth HP's time either, and we've all see how well that turned out.

schlubadub says:

The difference is MS must gain marketshare to gain the hearts and minds of consumers. Android is spreading from mobile to tablet to desktop. The same for Apple who saw huge rises of desktop purchases after iPhone became popular. MS are fighting a war, and they have money to burn doing it. HP are a hardware manufacturer - supporting a whole software platform & ecosystem is just too hard and too expensive. They'd rather go back to a nice comfy situation of making hardware and licensing the software from more interested companies willing to pay to build it.

x I'm tc says:

They may have "money to burn" doing it, but their competitors have more money to burn, and are waging war from a safer enclave.  As you alluded to, MS are clearly on defense across the board.  Google represents an existential threat to them.  Chromebooks are going to be very, very successful very, very soon.  Android is already the most successful OS in history (I believe more Android activations already than all Windows licenses ever sold).  MS will be fine for a long, long time in the enterprise.  But in consumer world, they are up against it in a big way.  And Bing is simply not a real challenger to Google search; even though I find it to be superior, it is a money loser.  Thus, Google can simply chip away endlessly at MS' markets, and MS has almost no ability to really fight back.  Google are unbelievably innovative.  It is like they live a few years in the future from the rest of us.

MS will not be spending their money on WP when they need to defend Windows proper.  I think we're nearing the end of the road.

Talderon says:

I agree that this is some BS, but knowing that the Bing Search is at the OS level is one thing that can delay it. However, its no excuse to launch other platforms ahead of WP8, unless you are looking at it from a revenue perspective. This kind of moves shows that they are looking more at the bottom dollar than caring about keeping their platform ahead of the pack. Kinda feel bad, but this platform is, to me, way better than any other alternative out.

Sp12er says:

Yes. This is stupid... Will they seriously consider their own services, databases and users before others? I feel somewhat betrayed if it still going on like this. (-) for Micronokia optimism

isi mcf says:

WhaaaAA...why not a release at the same time...

Always last on their list.
That'd be like Google releasing better apps on win8 before they make it to their own App store.
Cracks me up every time.

Google does do that with it's own apps, usually updates to YouTube and other google apps get updated on iOS before Android.

BBurke33609 says:

None of that factual stuff here! You can show yourself out!

el-ojo says:

Preach Brother!

MikeSo says:

Yeah, but they are the market share leader, AND this is not some update we're talking about, but a whole new app market. Google has room to be generous. Microsoft doesn't.

Paola1993 says:

The Google apps on iOS are nowhere near Android's. So shut up, please. And yes, many times they come first but they a lack a ton of features. And it explains why Android's take a little more time. Yet, Google Now on iOS got nothing on Google Now, Android version. 

NIST says:

I'm gonna try this logic tonight when I get home. I'll make a nice dinner and then tell my wife and kids I'm going to offer to feed our neighbors first before I feed my own family. You know, the neighbors that never invite us to anything and can't stand. Ya those people. I'm going to feed them first.
Anybody got a free couch for me to sleep on?

procen says:

You can bunk up with my dog he has room for one more :-P

link5a says:

+1 Brilliant!

Bing rewards not available for most of the countries...

Maybe it's best if you said, it's US ONLY.

KKRLessey says:

It's so sad :(

Yup. Not available here in Canada. Considering how much flack i have taken from people for supporting Bing, this feels like a double slap in the face. 

MSFT this is a joke. you better make it right. And also hurry up and make chronological filtering work. Jerks.

Yep. Canadian here. The fact that many of Microsoft's services are not available in their full form here in Canada pisses me off too. We don't even have local scout for baphomet's sake!

peachy001 says:

Being in spitting distance would grate on me too. I was so annoyed when I got the Bing rewards thing for the PC and went to cash in my chips.... Sorry this is not available outside of US..... Great stuff.

John20212 says:

Thats another area Microsoft has majorly screwed up. Everytime I am in Europe I have to use Google because Bing just completely sucks outside the US; a real shame.

 

Marco Gomes1 says:

True. Bing US may be very solid but in Europe, especially in Portugal, it sucks so much my jeans just got sucked into my asshole.

amcoias1 says:

True, I tried to use Bing for about a week but it's just way too bad compared to Google...

schlubadub says:

Bing is apparently ok in the US... Search results suck elsewhere. MS seems to only care about US, as shown numerous times - Bing Rewards another case

So that's why! I've been trying to show my support by using Bing, but apparently I can stop now. The difference to google is clear.

How much were those iPhones again?

Temporarily shafted again, still good to see Bing rewards coming, eventually

yosagojimbo says:

Microsoft as a company are awful at helping their own brands

mambastik says:

Halo 5, released first for PS4 at 1080p 60fps and 720p 30fps on Xbox One. I'm calling it.

But in all seriousness, this is exactly why I might want to switch over away from Windows Phone. Even in the eyes of Microsoft, we're just that other OS. This is a joke.

Daakkon says:

Will it be available in Canada?

dmm96452 says:

A Microsoft service that launches on two other operating systems prior to their own?  Pass.

Judge_Daniel says:

Pass on what, exactly?

andrewb65 says:

It's US only and only about three people in the US run a Windows phone. They're meeting demand.

John20212 says:

True, but still this is not the first time WP was shafted by Microsoft themselves. How is MS going to build that marketshare when the message they are very clearly sending out is, "forget WP, we already did."

 

sumothong01 says:

It makes no sense that they wouldn't release it on their own platform first. SMH

This is why I'm only loyal to myself. Otherwise we'll all end up buying a Windows Phone, Windows Tablet, Windows PC & XBox....only to find out Microsoft will turn around and 'Sh!te' on your loyalty.

That's why I bought a Kindle Fire HD 8.9in LTE, a ATIV S & a XBox. I please myself only.

So screw Microsoft and their half-assedness.

TheDarKnight says:

I started doing the same as well.

Rhody#WP says:

I'm going to do the same thing. I was thinking about bolting AT&T to join the Sprint Framily Plan for cheaper service and get an Android phone at the same time. I was going to wait until my ETF is much lower, but I might jump sooner and take solace in knowing the cheaper plan will ease the ETF pain. Then I can get away from the horrible Xbox Music service too. It's true; Microsoft is driving its loyal customers away.

XBox Music? Worst music service...ever. There is no way for me to like or dislike music, so how can they cater to my tastes??
Slacker Radio with it's missing features is better than XBox Music.

Rhody#WP says:

Xbox Music might be alright. However, for the price, Xbox Music Pass is horrible. Coming from Zune Pass, which had a lot of great features for the price, Xbox Music Pass keeps becoming worse and worse with every version. I just don't understand the strategy there. Why would I continue to pay the same price for a service that routinely removes features?

I had my son on the WP bandwagon. Now he wants an iPhone 5c. I'm starting to become influenced by the arguments regarding apps and features, particularly with regard to Android. I used to be a Sprint customer who switched to AT&T because of the lack of support for WP (I thought the service was adequate). Now I'm missing the Google Voice integration that Sprint offers, the inexpensive and all-inclusive plans, and even the customer service. I've made up my mind that I'm returning to Sprint, the only question is when I can stomach the double ETFs to switch my son and me.

bankrober0 says:

Well this is not the first time that ios and android has received an service that we should have gotten along time ago. Before get it

C.Tillman says:

Lol if anything we should be the first to receive it, I guess that's just business:/

TJWINS says:

What a way to set an example for developers to develop apps for your own platform SMH!

John20212 says:

+, if I was a developer and saw this, I wouldn't feel like investing time and money into a platform that even its creators don't believe in.

 

 

mango.lover says:

Ugh, so tired of being second class citizens.

I feel ya. They need to address this via Twitter or something. We need an explaination from MS directly.

 

mango.lover says:

Yep. Already reached out to the official Bing Rewards Twitter account and to Joe Belfiore.

I thought Microsoft were trying to get people to invest in windows phone and to make apps for the platform .... Why would they when MS aren't too fussed about it either!?

MTodd326 says:

I feel like they would want the rewards and redemption areas integrated into the search page, brought up via the hard (or possibly, in the future, soft) buttons. If this was to happen, Wp8.1 would be the place to add it.

CyclingNut says:

"coming soon to Windows Phone" lol

Marco Gomes1 says:

Maybe Microsoft should change the windows phone brand to "coming soon phone".

Diego Rico says:

Glad to see this will be coming to Windows Phone. Will this be a native app or functionality through the mobile browser?

KQ17 says:

Screw you MS. Honestly.

walter1832 says:

Yes, I agree!  Multiple Sclerosis is a horrible desease.  I hope they find a cure for it soon!

sickleykey says:

I don't know why MS launches everything first on other platforms and "coming soon" for windows phone. Seems like windows phone is not a priority just like many others think. Why not available now on windows phone,and coming soon on iCrap??

BBurke33609 says:

This is because Bing is doing everything it can to get as many loyal users as possible. The reality is that throwing this out to 95% of the market is the sound solution. I really would prefer MS to make sure that it's own OSes get the clients first but it's way better for them toro have the very few people griping about this that literally pretty much the few people willing to gripe about it on a dozen or so enthusiast site's comments sections or they can actively use the single effective thing to get people to use Bing out to most people. This is more important than playing up to the insecurities of the fanboys.

The_Monarch says:

 

 

You make a sound point, but we "insecure fanboys" are arguably more effective in growing WP than MS' terrible marketing efforts. We could be anyway, given the opportunity.

 

I have "converted" a few folks myself, I am a longtime user and erstwhile evangelist (not because I love MS or something, but the products lately are quite good, including WP) but this news just feels like a slap in the face. I concede that I'm not all fired up to get my Bing Rewards on mobile, but the principle here is of great concern to me. I agree with the posters asserting that it sends a bad message to the very people out there talking up your brand, and they need all the goodwill they can get right now. They need that a heck of a lot more than they need the few that are going to bother using Bing on the leading platforms (that both have a better alternative for their search).

mr toes says:

Yeahh how about releasing it emm . . . anywhere first

taymur says:

Qhaaaaaaaaattttt

erzhik says:

Get your pitchforks gents. Tonight, we riot!

digiacomo says:

Unbelievable! And they want others to treat Windows Phone as a first class platform while they themselves don't? There really is a management crisis at Microsoft. Most incompetent managers I've seen in a while, they need to be send to a strategic management class so they can start to think outside immediate goals.

Cutting Edge says:

Agree. MS are a joke. They don't even appreciate their own OS. I hope that new CEO fires most of the existing incompetent managers and decision-makers. What a joke!

John20212 says:

They need to be Fired, there is no help for such managers.

 

 

borasar says:

Facepalm!

I get that ios and Android have a much larger user base, but eventually MS need to lead by example. How can they expect devs to release apps for WP at the same time as iOS and Android when MS themselves numerous times snub their own platform. It is completely ridiculous how this company operates, is there no communication between business units?

purevibz says:

I'm now cussing them out on twitter.

Witness says:

Any particular hashtag we should be using? I wanna cuss them out too.

LennH says:

I might be wrong here but are you a Trini lol?

Stu Malin says:

Is that Remote Desktop app ever coming?

drkgrss says:

Not sure which one you're waiting on but I use Team Viewer and it works great.

Marco Gomes1 says:

Try the apple store or the play store. They probably launched it there first.

Cyruss1989 says:

They really did.

CJ Thunder says:

Wow, MS is really a services company... They want to be Apple but buying a device company (Nokia) won't help. This is retarded.

WilsonBlaze says:

Slightly appalled

gandhirushi says:

It makes sense... Its business... Android and iOS have a much wider user base than windows phone.

eatingjimmy says:

Agreed. I can see why they're doing it. We all feel gutted about it, but since when is it new that a company releases a product/feature on iOS or Android before WP?
I say be glad we're getting anything at all. They certainly don't have to reward us for using their service. Google doesn't (or does it?)

I don't see Google or Apple launching any Apps or Services first on any other platform except their own.

borasar says:

What doesn't make sense is why they couldn't release for all 3 at the same time and avoid undermining their own platform. They aren't exactly strapped for resource to be able to do only 2 platform development at the same time

erzhik says:

Yes, it's business.. That's exactly why it doesn't make a single sense. WP is part of their business, their target is to make WP successful, that's the only thing in Microsoft portfolio that's still struggling. It would make sense to make it available for WP the same day (IF not earlier) it's available for iOS and Android. We all understand that bing is integrated into WP, but it's still not an excuse to give your most loyal fans, the middle finger.

By doing this, they just showed everyone, including their shareholders that they don't give a flying F about their own product.
 

John20212 says:

True, but shit like this is not really helping them grow a WP user base now, is it?

 

Marco Gomes1 says:

Actually it's a pretty dumbass move if you're trying to establish your mobile platform as a viable alternative to ios and android. Why should people move to WP if everything is available in their phone even before it's here?!

monayosh says:

You are absolutely right.... It does make sense. Why didn't we think of that. Android and iOS indeed have a much larger user base. Why rush making making apps for windows phone. In fact why bother making apps for WP at all with its miniscule market share......
Your argument is moronic and self fulfilling. The WP market share will always remain small if apps are delayed or absent on the platform.

WinFan1 says:

this is the type of stufff microsoft needs to change to show the users of their platform that they care. windows phone should be priority.

topleya says:

How about launch it in other countries, we exist

xFalk says:

Totally makes sense to release on Android and iOS in order to help capture additional search share.  A simultaneous WP launch would have been nice though.

Regardless, when it does come to WP, I'll still just rack up my max points first thing in the morning on my PC and go about my day.

jabz9 says:

Once again release it on other platform before their own....a reason why WP is losing.
You will never see google or apple do that.

Aashish13 says:

Yaa I know but coming soon shouldnt be too late may be at the time of build. It should come by next week

eatingjimmy says:

Google and Apple don't offer rewards for using their services do they? So just be glad MS are offering anything at all to any platform.

erzhik says:

They don't need to offer anything because people are buying their products. The only reason a company offers something for free is because they are losing customers. People use Google in their sleep. When they want to find something, they automatically type in google.com without even realizing it. Bing is different. It has smaller userbase and this is why they give things away for "free". But they are not exactly free, because by getting those rewards, you basically pay Microsoft (not directly) through advertisers.

walter1832 says:

Same here.  It's part of my daily routine.  I'm just above the 8k pt range.  Paid for many apps this way.  I think I'll be moving onto Amazon gift cards soon.
 

abond32 says:

How and the f'k does Microsoft expect developers to be speedy with apps if they can't provide an app for their own OS first. Oh well same old Microsoft.

Reflexx says:

What the hell MS? ONE Microsoft? LoLoLoL

AriesDog says:

Better late than never, I guess.

Sean D. says:

I'm hoping, and assuming they will implement this in the built in Bing search already on WP. I'd hate... absolultely HATE for this to be a stand alone "app". That would be outrage-worthy.

Oxygen22 says:

Who are managing this company? Some short-term looking idiots? 

Pete Almanza says:

That doesn't make any sense. Windows Phone is only looking to grasp %10 or so of market share by 2017. Android and iOS will still be up there. I wouldn't even use short term or long term as a way of describing this. People are quick to blame Microsoft for this or for that, but you have to give them props for being smart and buidling for larger platforms, sometimes, yes, at the cost of having us wait a bit longer. 

eatingjimmy says:

Agree 100%. MS know that they're never going to reach the same market share as Google and Apple. So they're clearly aiming at the users who will give them the most traffic. Makes sense.

theefman says:

And with that strategy, WP will always lag behind its competitors. Its not as though there's any great need to launch it now. Maybe that's their aim but doesn't sound like a sound business move to me.

Oxygen22 says:

Don't get me wrong I understand their thinking. I am not saying that they should ignore these platformes. But...

-  FYI, WP has already a marketshare of 10% in many countries, and I don't think that they are earning enough money to compensate their investments. 

-  And if they know that they never reach iOs or Android and can earn more money than with their own OS,  why bother launching an mobile OS? 

Marco Gomes1 says:

And that's precisely why they will have 10% of the market on the 30th of February 2017.

walter1832 says:

Do American Financiers Understand Quakers?

makarand14 says:

Yep exactly. That's what I intended. (trying not to get banned :P )

Zulfigar says:

Coming months huh? Guess it'll get baked into 8.1 ;)

StariKletar says:

Shame on you Microsoft for putting your own platform aside.

XcZachx20 says:

Hopefully they have it integrated into the OS for WP8. I would understand the delay for that.

CitrusMocha says:

Lol android and IOS first...you've gotta be fucking kidding me....

So they release to their competitors before their customers? LOGIC

yehuda92 says:

Its like they dont even want to win....

isi mcf says:

Why not wait until 8.1 and do a simultaneous release, instead we'll all see a " look! You can get rewards on Bing searches, ohh awe" garbage.

xrm209 says:

Maybe they plan to make a better more exclusive version of reward on wp8 or 8.1. If not I will nuke microsoft

Marco Gomes1 says:

You better start gathering you plutonium sources.

xkirax says:

Ok this is getting ridicules I have Bing as my default search for a long time I got an Xbox windows phone converted all my fam to windows phone and my wife's fam even her

MacBook air has windows but if Microsoft does not care about its on is why should I I'm waiting on the 929 to be released even though I have had an upgrade sense Oct but maybe I should just grab an iPhone 6 instead if I have a iPhone Microsoft will care about me and give me everything first instead of with my current Lumia

kennythanh says:

I'm tired of this kind of move by Microsoft. I have supported the wp8 platform but you don't even support your own. If Microsoft don't change this kind of attitude really soon then they leave me no choice but going either to IOS or Android.

ripthuggery says:

No respect! This pisses me off!

harmon rabb says:

Epic fail. They don't even release it for their own OS at the same time as the competitor OS's? Really, MS?

theefman says:

WP users have been asking for this since the platform launched in 2010, and after all the waiting we get pushed to the back of the line behind apple and google? Maybe its better not to buy a WP device till they finish updating the their half baked OS, its not as if we'll be missing any Microsoft services in the meantime....

blackhawk556 says:

You have got to be kidding me!

It might come in GDR4... So for AT&T folks that will be when GDR5 comes out

bilzkh says:

Doesn't impact me since it's US-only.

gibbage says:

This is standard Microsoft. Photosynth? Skype features? Ms is its own worst enemy.

DMTurner85 says:

If anyone on here thinks they can be a more competent decision maker at Microsoft go ahead and forward your resume, geesh. The iOS and Droid apps will likely be similar while the WP8 will likely be baked into the native Bing program we have. That being said, yes they share the same core features, but are likely developed by two (or three) distinct teams. Since the Droid and iOS versions are "apps" and the WP version is a baked in feature, the development cycles are likely much different. Others have said it my be something attached to 8.1. Not to mention Microsoft's major concern right now is getting people to dump Apple and/or Google ecosystems, not keeping current WP users from whining about something they likely didn't give a hoot about yo begin with until the "other kids in their class" got it first.

awesumjon says:

What's the point in switching when they have the same feature services we do? If anything they have more choice, to use iOS/Android AND MS. There's no 1st party YouTube, Google Maps, Drive, or Voice available to me. There's no iCloud or AppStore Music service available to me. Meanwhile, MS hands out its services like candy on Halloween; Skype, OneDrive, OneNote, Xbox Music, and now Bing Rewards.

DMTurner85 says:

For starters Microsoft is a software company. It is more important to build your brand and ecosystem than it is to have a first party YouTube player (owned by the competition). Personally I wouldn't care to have any of the services you mentioned, but that is subjective. Are you suggesting that because Apple and Google withhold their services due to fear of competition, that Microsoft should shoot itself in the foot and do the same? That makes sense when you are on top, but when you are trying to gain traction you need to cater to users of other platforms.

Marco Gomes1 says:

You're wasting your time. Some people will never get it.

You guys might be missing the point. We don't disagree with the release to 'other' platforms but why not a simultaneous release on all THREE platforms (noticed what I did there).
It just pains me when I'm an (unofficial) Ambassador for WP.

You know people who have been on win7 then 7.5 then 7.8 then 8 and soon 8.1 have been making that excuse. Skype has more features cause we are getting it baked in. Yes ok cool we will get the same features that IOS and android has now in 6 months when its baked in. The point people are making is to get the best MS services you need an IOS or android because you get it first vs waiting 6 months. Why not bake it in then release the apps? Welllll cause then people have to wait for something we have ready to ship now and people don't like to wait.

so to sum up if you want the best MS has to offer. Go buy a nexus 5 or iPhone 5s

Yes its a downer! WP users!!!

awesumjon says:

And again MS looks past us. I know it's a business but at the same time what do we get for sticking around this long? "Coming Soon" apparently. I think that MS doesn't actually see WP as it's own OS, but instead as the 3rd OS i.e. "It can wait."

Lenin17301 says:

I wish we could know the real opinion of the people that work for sites like these, without the constraints of NDAs or bussiness relationships. The only way a move like this is defendible is if your job depends on it, that's the only reason one could try to spin this blunder, another one on a long list of blunders, as smart on the part of MS.

NIST says:

Wow. Just wow. Has Microsoft learned nothing from its users?

Talk4Lig says:

Microsoft trolling, they hating

rjygraham says:

Its BS like this that makes me question Microsoft.

jsfx07 says:

Not that big a deal, I earn my Bing rewards points by searching on my phones IE browser by signing in through my account. Works just the same. Just go to the Bing home page from your phone.

DJCBS says:

LOL! Well, here you have how seriously Microsoft takes its own "Windows Phone".

Still optimistic about the departure of Nokia? You shouldn't be.

MikeSo says:

Why do you make everything about Nokia? This has nothing to do with Nokia.

Marco Gomes1 says:

You think not?! We will see in a year.

Denis Padua says:

HAHAHAHAHAHAHAHA

 

Microsoft loves you (only if you have an iPhone or Android)

 

 

 

Smh...in agreement.

ZackTheNever says:

Really???? Holding off on there own product??? Cheese itz

I know Microsoft wants to reach the largest number of people, but the problem is that its services are better on other platforms than Windows Phone- basically giving us no core experience that's better than the other platforms and thus would make someone want to switch over. That's why Skype, Bing, Xbox integration, Office, and any other Microsoft-centric properties should be a country mile ahead on Windows Phone than on other platforms. If those experience are better elsewhere, what's the customer's motivation to switch?

Ios and android having a larger install base means this move makes some sense - and i think all the MS teams are separate, and don't deal with one another (if well) so this move is not entirely unexpected - still it's a downright shame and rather poor that MS cant get MS services out on MS products first. Looks odd lol

gr82bak says:

I wish the article did a better job of explaining why this isn't available on Windows Phone at the same time as iOS and Android. Bing is an app on those platforms and hence a lot easier to update independently. On WP, it's baked into the OS, meaning features like these require OS updates. We all know how easy that is, given all the carrier and OEM involvement.

One can only hope that more and more WP features will be decoupled from the base OS so that they get frequent updates. We can already see that happening with Xbox Music. More components like the email, people hub, calendar etc. should follow suit (just like they are updated on Windows 8).

Marco Gomes1 says:

You can paint it whichever color you want but the fact remains that if you want fullfeatured Microsoft products as soon as possible buy an iPhone or a nexus phone, period.

And i wholeheartedly agree with Jeremynelson1987's post, above.

wpgeek820 says:

I think there is a strategy in all of this. You think microsoft didnt want to launch this feature first on WP? Of course yes. But their analysts must have thought differently; something which we can only guess.

erzhik says:

So instead of complaining here, how about we take it to the next level? Hit them financially, hit them on social media. Remember how quickly it took them to change Xbox One requirements? All because people spoke up on social media.

Oxymoron428 says:

What in the WORLD?? Someone, please, tell me the logic behind this!! Seriously, I'm not trying to troll or start an argument. I really need to know what kind of ridiculous move this is.

I can understand any other dev releasing on larger platforms first, but Microsoft's doing it really doesn't make any sense at all. If they won't support their own platform, then why should I? Nothing makes me consider getting an android device more.

erzhik says:

When was the last time Microsoft did anything that made any sense? This is Skype all over again.

Oxymoron428 says:

You make a good point. If I didn't hate android so much, I'd have switched a long time ago. The lag and instability and all...

Flagz says:

Really... That's rude as hell.

dkp23 says:

This a joke?

xankazo says:

WOW, they keep up with this BS! Everything has a limit, so does patience. And mine can only go as long as WP 8.1. If I don't get what I need with 8.1, well that's it.

Reflexx says:

I wouldn't be surprised if the WP ends up worse than the others.

CGA111 says:

And as per usual, only US

I don't like hearing this...I understand Microsoft has different teams and such but its pretty embarrassing that their own services get released first on other platforms...also, why haven't they updated Bing's logo on windows phone? It seems arbitrary but inconsistencies like that start to pile up.

Witness says:

It is absolutely retarded that the WP version is coming soon. It needs to launch at the same time. Having said that, I can also see why we're not a priority - we already have Bing as our default search. Bing is not default on Android or iOS, so therefore...

Anyways, wth...

Marco Gomes1 says:

And then people wonder why developers always worry about ios and android first and maybe later consider bringing something to windows phone. Why shouldn't they?! Anyway, Bing rewards is just another of the long list of features not available in Portugal. So I'm not even gonna bother.

Daylife says:

Now this is funny LOL

Fiann says:

As soon as I saw the headline I knew the comments would be full of BMW. Yes, I sucks. But Bing search is integrated into the search button on WP. It will most likely require an OS update to fix it. Sure, they could release an app to do it but given that most people are going to hit the search button to search they are better served by having it work together. If you don't like it, blame carriers for getting a stick up their collective asses about OS updates. If they would let MS more readily push updates like Apple does we might not have this problem.

They might be able to do something on the back end but that is likely to take extra time.

mwright53 says:

What proof exists that MS would move faster if the carriers didn't get in the way?

willied says:

Just pathetic.

motosada says:

I'm so glad I can't use the Microsoft feature yet ON MY WINDOWS PHONE!

Zv2112 says:

Its literally things like this that make me recommend android over WP to people. I can just see another wp7 to wp8 debacle down the road as well.

teaMJPx says:

This... This is not good. MS always brings out things for other platforms first... Then, when they get the time, the get cofee and THEN, and only then, they begin thinking of Windows Phone.

uberlaff says:

What are they releasing? A 'Rewards' App, an update the the Bing App that includes rewards, new funcitonality in the mobie website?

FletchyT says:

Why is it we are always last? Shouldn't we get priority?

groovshooter says:

Bing Rewards is designed to bribe people to use Bing over other search engines.  WP users are captave and supportive users of Bing.  It should come to us.  But if you are interested in seeing the Windows ecosystem grow and realize higher adoption rates, then you might agree that the important piece of this puzzle is to get others to convert over.  The more people identify with Bing, OneDrive and Xbox the more compelling it is to have devices that are designed around that ecosystem.

I agree we need to see more hustle from MS on WP development.  But from a business strategy, WinFans need all the support they can get.  We are smarter than iSheep.  And if my chances of winning an Xbox One just dropped from 1:1M to 1:2M, I am OK with that.  When other apps ignore WP its time to get annoyed.  When MS makes moves to poach iOS and Android users, that should be OK.

Marco Gomes1 says:

NOT when they "make the push" on other platforms first. Why should people come to WP if everything they can hope for here is already available somewhere else?!

groovshooter says:

Cross platform features are like gateway drugs.  At least in theory, native features provide more emersive and integrated experiences for users.  If I was hooked on Google services, I could download some apps to my WP but over time I would likely just switch to an Android phone.  So... if/when people get hooked on MS features they are more apt to move over to our side.  In the meantime, Bing is an extremely well performing feature set inside of my Lumia. 

I will get behind everyone on this forum when it comes to bashing MS for being to slow with moving this platform forward.  But sometimes you need to work harder for new customers so that it remains viable.  When you go to your favorite restaurant they won't likely visit your table and offer you 20% off for being a loyal customer.  But they will send out a Groupon offer to get others to fill the empty tables next to you.  Maybe that analogy isn't air tight, but I assume you get my point.

monayosh says:

Build a better more compelling product and you will automatically attract customers. If what you are saying is correct, MS is going about this in a completely convoluted way and alternating their existing user base. MS will pay dearly for this retarded strategy.

Marco Gomes1 says:

And that Sony Z1 compact keeps getting more and more attractive each day. Bunch of morons running Microsoft.

Is Windows Phone 8.1 going to be available first to Android and iOS, too? :P

+10000000000000000000

gamo62 says:

Already is. Vanilla Ice Cream Cone Sandwich Float...

Jack Larson1 says:

Your comment made me smile (those update versions are getting ridiculous)

Microsoft = Genius, launching an app first on android and IOS and they don't care about they OWN operating system... good job microsoft.... fucking nice

sdreamer says:

"Bign rewards" eh? This is one reason why I still use the browser on Windows 8 instead of that fancy search they have. Wish WP8 searches counted towards it.

gamo62 says:

Of course it is. Just like Remote Desktop. *Wink*

ahmadcrofton says:

O_o we are biological children but we get treated like step kids... Kill Isaac loving Ishmael??? O_o

kjnoel says:

To add insult to injury, they haven't even released the remote desktop app they "gave" Android and iOS users a few months ago but they're more than happy to develop and publish another app for their competing platforms to add to the app count there and improve services there when Google has said that it has no plans to release any other apps (except search which I think they did only so users wouldn't use Bing) for Windows Phone. 

By all means Microsoft, don't give us the apps first, give it to Android and iOS first, that's what you pay that Lazy Windows Phone team for eh? 

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