From Nokia to Microsoft

Microsoft moves the old Lumia UK site to its own portal

From Nokia to Microsoft

Microsoft's new Mobile Devices site goes live

C-C-C-Changes

Windows Phone OS to drop 'Phone' from name, lose Nokia

Microsoft News

Microsoft 'betrayed' Finland, says Finnish finance minister of layoffs

Rumors

Microsoft's aiming for flagship Windows Phones, killing Nokia X but selling MixRadio

Apps

New Treasure Tag app update ditches the 'Nokia' brand

Microsoft News

Rumor claims 1,000 former Nokia employees in Finland could be laid off by Microsoft

Apps

New Nokia MixRadio update ditches the 'Nokia' brand

Windows Phones

Lumia 930 pre-orders begin in Norway Wednesday for July 10 launch

Windows Phones

Microsoft Store US site pulls pre-order listings for Nokia Lumia 635

Apps

Nokia Imaging SDK 1.2 released, Lumia SensorCore SDK out of private beta

Windows Phones

Nokia Lumia 635 for AT&T and T-Mobile available for pre-order at US Microsoft Store site

General News

Microsoft teases possible launch date of a green Lumia or successor to the X

General News

Microsoft partners with British designer to create wireless charging pants

Microsoft News

Beat Nokia by predicting world cup games in Sporting Mouth to win some awesome prizes

General News

Lumia 930 availability on Ireland's Meteor pushed back to mid-July

Microsoft News

Nokia brand names Lumia, ClearBlack, PureView, and others now belong to Microsoft

General News

Lumia 1320, 630 availability expand to Argos Ireland

General News

Nokia Ireland confirms Lumia 930 launch on July 3

Windows Phones

Nokia Lumia 635 going on sale in Singapore on Saturday

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10

Nokia makes London taxis Amazing with free Lumia 800s

We mentioned how Nokia was giving away free cab rides in London during Social Media Week back in mid February. In short, the company was sponsoring black-cabs (analogous to our yellow-cabs here in New York) and paying for your destination to wherever. Nice treat, for sure.

But evidently there was more.

Nokia also gave away some Lumia 800's to some lucky guests and when they turned on the device, they were greeted with four London locations that they could go to (presumably the lucky winners would pick just one). Areas included things like spas and laser tag which does look like an amazing way to spend your day...plus, you know, free Nokia phone.

We can't deny we're a little excited to see what they do here in the US with the Lumia 900 launch looming, especially in New York City. Fingers crossed.

Source: Nokia (YouTube)

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Reader comments

Nokia makes London taxis Amazing with free Lumia 800s

10 Comments

Here I go!... Once again my response is where is the fireworks here in the US? Is it just bypassing the 710, and waiting for the 900?? WP8?

theres plenty of commercials on the 710, if youd stop watching channels that tell cheap jokes about my people then youd see them.

Wow what the heck? When I posted the article on Techin5 about the free cabs, I suggested they do more with phones within the cab.. Guess they were listening! ( I did see a few hits from Nokia so maybe thats it?)

Really like what Nokia is doing.  Given that they already have a present in the U.K., if they are doing all of 'this' for them, imagine what they are going to do for the U.S. (At least, it is my hope that they go all out to promote Lumia 900 here in the U.S.).
 
Bring it, Nokia!

I think based on what Nokia have been doing around the world that the US can expect some serious Nokia marketing love.

I have a feeling Nokia and At&t will advertise on American Idol. Its sponsored by at&t. That would be incredible. Millions of viewers would see it player over and over. After all Ryan Seacrest was on stage with Steve Ballmer for the CES Microsoft press conference