Nokia kicks off 'Money Back Challenge' for Lumia 710 and 800 in India
Tech2 India has reported that Nokia are kicking off a new campaign in the country titled "Amazing Money Back Challenge". This enables consumers who purchase the Lumia 710 or 800 Windows Phones to return the device within seven days for a full refund if not satisfied. That's some fairly heavy commitment.
The campaign is active on the Nokia India Facebook page, where consumers can enter contact details, select nearest stores and wait for that store to contact the participant. We presume a trip to a supporting store will also yield the same results. Of course, to return the device, you'll need to have it in almost-perfect condition with the original packaging, manuals and accessories. As well as this, the Windows Phone can only be returned to the store it was purchased from.
While many may see this as a desperate move by the manufacturer, we see it as an interesting challenge for consumers. Potential Windows Phone adopters can now fully own a Lumia smartphone for seven days on a free trial of sorts. Should they somehow not enjoy the experience provided by Nokia, there's peace of mind that a refund is readily available.
We've also got Windows Phone 8 ("Apollo") just around the corner, with current generation devices only upgrading to software version 7.8. The average Joe may not be aware of this fact, or are concerned that they will only receive Windows Phone 7.8. Nokia will have to use this time to shift as many devices as possible before the next wave is ready to roll.
via: Tech2.in; thanks, Arpit, for the tip!