Nokia has unravelled plans to attract developers to the Windows Phone platform in collaboration with Microsoft. Keith Varty, head of apps and partnerships at Nokia, told The Inquirer that the game has changed since the partnership between the two companies was formed. Microsoft already has a superb connection with new and established developers, something that Nokia can look to build ontop of.
Varty continues to explain that the manufacturer will offer marketing support to developers, and ways to reach new markets where the company has a strong presence, such as China and the far East. He moves onto say that Nokia is working with Microsoft to create a programme that will help developers translate apps for these multiple markets.
Nokia won't be abandoning those who are closer to home, however. For starters, the manufacturer will run a number of UK based workshops, which will target Symbian and Nokia developers. We've already witnessed what the Finnish phone maker can do with some funds for promotion and product advertising, so it'll be interesting to see how this partnership grows with the software giant.
Source: The Inquirer