October 20th named International Mobile Photography Day by Nokia

Lumia 1020 Photography Day

Smartphones have changed the way we point and shoot. Mobile devices sported sub-par cameras were simply used sparingly, while actual point and shoot, compact systems and DSLRs were used for higher quality results. Now we have half-decent shooters inside smartphones, but Nokia took things further with its PureView technology (Nokia 808 PureView) and Windows Phone.

The Lumia 920 was the first Lumia Windows Phone to feature OIS (optical image stabilisation). Then followed the Lumia 925, which added an extra lens to the mix. Finally we have the Lumia 1020, the Windows Phone with a 41MP sensor, Xenon flash and more. It's truly a remarkable device.

Nokia is designating October 20th as "International Mobile Photography Day."

So what's the day all about and why should you be interested? Nokia is calling on photographers everywhere to fetch their smartphones and celebrate with the company on October 20th. The day will mark the first International Mobile Photography Day, which will be dedicated to capturing unexpected and/or unique moments with a smartphone camera. Nokia has teamed up with non-profit news organisation, Associated Press.

Lumia 1020

Nokia provided AP photojournalists around the world with the new Lumia 1020 Windows Phone, asking them to contribute to the company's "mobile photo documentary." The best-of-the-best will be used in a "Life Unexpected" video.

Here's what Juha Alakarhu, head of imaging technologies at Nokia, had to say about how consumers are using smartphones today:

"People today are documenting life around them in an entirely new way. They’re no longer just taking posed pictures of family and friends, but capturing memories and stories through the magic of photos or videos. Photography has become a natural part of our daily lives!"

That's all well and dandy, but can you get involved? Absolutely! If you have captured some special moments on your Windows Phone and wish to share them, simply tweet your photo with the #1020MobilePhotoDay hashtag. Each entry will be considered for the documentary. Pretty neat.

The video will be released by Nokia on October 21st, so be sure to get your images reader for the photo day.

Source: Nokia Conversations; thanks, , for the tip!



There are 29 comments. Sign in to comment

aitt says:

Ha very clever

jubbing says:

Just though I'd point out Nokia, that for 90% of the world, the day is simply 20-10. Next year perhaps :P

mikosoft says:

I second that! This is clearly aimed for US residents.

Good!! An event to wait!!

RushilPa says:

Haha very VERY clever :)

DaiaX says:

In the meantime, i'll install pro cam on 520 then participate :D

ogracia says:

I have it installed on my 620 and work great!

guillams says:

Good joke dude!

Actully I did install it on 8X (with that Nokia proxy hack) but it is disappointing, paid $2 for ProShot - it does it better.

sip1995 says:

What a shame, I still use the Nokia lumia 610 :(

schlubadub says:

6/10 was 10 days ago ;)

KasakDesign says:

Lol this holiday is RIGGED MAN

jeetu4444 says:

Nice...I just got my lumia 1020...time to celebrate. ... :D :)

DDDDDDanny says:

I'll make September 20 as my Photography Day.

irsyadhhs says:

So, next year, the day will be changed to 10.30 or.... gone ( as msft will rebrand it )

nghi1987n says:

That day is Vietnam women's day❕

NIST says:

Awesome. I've got a bunch of incredible pictures taken with my 1020

guilcorm says:

At 10:20am, we shall have a minute of silence for those who are not fortunate enough to have a NL 1020!

pmich says:

Brilliant Marketing !

Rubenidas says:

Hey Rich,
Did you mean to say  "ready" instead of  "reader" ?? 
"so be sure to get your images reader for the photo day."
Just wondering haha. 
Thanks for the article by the way. Ill be posting with my 8X ( I know  I know, not a Nokia but I'm still joining the fun)

Aryan Angel says:

10/20, Never forget, Merica.

tallgeese says:

Awesome sauce.

TechBell says:

It would have been nice if Nokia had developed a custom app for 10/20. 

Should call it US day, Nokia being a non-US company should know better that only in USA it is 10/20