Chris Parnell

Many of you should now be familiar with Chris Parnell if you're outside the US. The funny man is widely known for his work on perpetual sketch comedy show Saturday Night Live and has recently been the voice of Nokia's Lumia 900 campaign. Personally, we dig him a lot as he's got a great voice and presence.

Last night on the season finale of SNL, Parnell (who left the show years ago) teamed back up with Andy Samberg for a sequel to their song "Lazy Sunday". The video can be seen on Hulu (if you're in the US) and it's certainly well worth the watch, especially on this gorgeous weekend.

What makes last night's performance funny (at least for us phone geeks) was the screen capture teased for the video's premier. Verizon brazenly sponsored the show last night and it was borderline spammed all over their Facebook page and Tweets, often featuring cheesy 4G LTE "video interviews" of terrible quality.

As you can see in the image above, that's Parnell speaking on a glossy-white Lumia 900 (as he should be) and the image is of course posted by, Verizon. While certainly an inadvertent coincidence, it does ring a bit funny since the carrier is so lukewarm to Windows Phone. Of course no one will get the joke except for us but that's okay.

On top of that, Verizon is evidently buying up Nokia keywords on Twitter. In the above image, that was a search for "Lumia". Bad Verizon, bad.

Thanks, Jay S., for the screen cap!

More →
0
loading...
0
loading...
28
loading...
0
loading...

Nokia and AT&T have gone forward with another "Beta Test" commercial. The controversial ad campaign started off my mocking the iPhone (those videos have since been pulled) and have now moved on to teasing how all other smartphones look the same.

In their latest TV blip, a smarmy gentleman is seen proclaiming how his phone defines him as an individual. Moments later a nerdy girl runs up squawking how she has the same phone.

It certainly elicited a slight chuckle from us and it goes to the heart of how a lot of us feel about Android and iPhones, specifically that they're not unique anymore due to their domination in the market. Here in New York City having an iPhone is about as original as being a Yankee's fan, so pushing the line that Nokia's are "beautifully different" could work.

Heck, even we've been critical of the Black-Slab™ phenomena going back to 2009 which may be why we're so enamored with Nokia's Cyan and Glossy White Lumia 900's. (Bonus: the Glossy White Lumia 900 peeks out at the end of this new ad for the first time).

Of course attacking your opponent, even without naming them, can be risky. However, we do think this is one safe area for Nokia to spear their competition as the Finnish company has always been ahead on design. And this type of marketing works. Just look at Nokia's "blown away" campaign and the reaction from Samsung. The company is making waves, my friends and that is effective advertising.

By the way, we're not sure why those original Beta Test iPhone videos were pulled, though we imagine it was due to negative feedback. Luckily, you can still view them here, here and here.

Source: YouTube; Thanks, Travis for the new ad link and Yonkit for the old Beta Test commercials

More →
0
loading...
0
loading...
33
loading...
0
loading...