Customers

Microsoft, the company that has been plagued by security concerns with Internet Explorer in the past, has announced that it would change its new disclosure policy to inform customers explicitly that it will not use personal information obtained from product and service usage. This will protect customers from data being passed onto third-party companies for marketing and advertising.

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With the re-launch of Hotmail as Outlook.com Microsoft has garnered a lot of adoration from the media and the public, especially when Google just announced the indefinite delay of their Nexus Q orb. As far as PR this week: Microsoft 1, Google 0.

One of the main features that Microsoft is touting with Outlook.com is that they won’t scan your email to deliver personalized ads—a clear shot at Google’s Gmail ad-machine. They have even set up a simple ‘how to’ on switching from Gmail to Outlook.

But with no personalized ads based on the contents of your email, how is Microsoft making money?

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Customer feedback is always an important part of running a business and Nokia seems at the forefront of such practices—we routinely see them engage the audience for opinions, complaints and things they like via polls, direct interaction and more.

Nokia Conversations has just posted a massive survey for all Lumia owners with the overarching question of 'What do you do with your phone?' If you think that’s a broad question, you would be right which is why there are quite a few bubbles to fill in. In fact, this reminds us a bit of AT&T’s product surveys which they often send to people after a new phone purchase.

Seeing as we’re the largest Windows Phone site out there, Nokia has reached out to us (and by extension you) to help them collect some data—after all, the more info they get, the more accurate trends can be discerned for future product development.

So take the 5 minutes to head over to Nokia Conversations and  help fill out that survey—in the end, you’re just helping yourself. (And don’t forget to take our poll on front-facing cameras!).

Nokia Conversations - What do YOU do with your phone? [poll]

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By now Nokia’s commitment to the Windows Phone OS should be well established. What has made their role so vital to Microsoft is not just the hardware they’ve created (4 phones in 12 months) but the support they’re providing to the platform from all directions.

Whether it’s original OEM apps, exclusive titles, developer support tools, mapping data, dispersing thousands of free Lumias to devs or their promotions, Nokia has gone beyond their competitors in many ways.

One of those is one that may not be too familiar with Windows Phone Central readers but is just as impressive: Nokia’s SmartStart program.

What’s SmartStart? We get a behind the scenes glimpse of Nokia’s growing support system for new Lumia owners and share what’s coming next…

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