Very Important People. That is what VIP means to everyone, but what is a Windows Phone VIP Ambassador?
Microsoft created a training website called Expertzone, where Retail Sales Professionals could log in and take training courses on selling Microsoft products. In 2010, Microsoft created the Windows Phone VIP program and BIll Bush was at the helm building a new Windows Phone community. The program has grown to over 13,000 VIP's and nearly 100 Windows Phone Ambassadors.
Retail sales professionals can join this exclusive site to get first hand knowledge, special events, contests, and fellow windows phone users to bond with. With a small amount of users of Windows Phone, there was an even smaller amount of sales associates that actually knew anything about the OS. With the Expertzone site, new employee's train to learn about key features and talk to real windows phone users for advice on problems they were having, how to demo properly, and enter some really cool exclusive contests. The whole point of the program is to reward those individuals who really love windows phones by giving them more knowledge, exclusive meetups, rewards like t-shirts, pins, and phones. Their community is growing strong and keeps growing.
Microsoft is now upgrading the program to Windows Phone Advisors, where a current WP VIP's can refer other associates who want to become an Advisor.
The role of a Windows Phone Advisor is being the go-to guy/girl for Windows Phone at their work. They are the "experts" because of their knowledge and have gone above and beyond to represent Windows Phone. They also train their fellow sales associates on windows phone and customers.
This program is something special because they are getting dedicated, passionate fans of Windows Phones who sell them excited about Windows Phone. Knowing you belong to a larger community where you can talk to about the various devices and have the other people completely understand what you are talking about is a great feeling.
Microsoft understands they are the low-man on the totem pole,and this program gives them an amazing opportunity to get direct feedback from the people who sell their phones. They get insight to what customers are saying, what they like, don't like, have trouble with, etc... and they have time to react to their thoughts. Maybe that is why Windows Phone 8 might be taking longer, they are listening and changing things for the better!
If you sell phones, go check out Expertzone, and join the VIP Advisor program! Help spread the Windows Phone love!