impressions

Way back in March, Microsoft announced a big batch of Windows 8 games that would be launching the following weekend. These mostly included Xbox-enabled games, but they mixed some indies in there too. And all of those games did launch that weekend but one: Temple Run: Brave from Disney and Imangi.

We never learned what caused the holdup, but the important thing is Temple Run: Brave has launched for Windows 8 and RT at last! In our previous article I said it might not have Xbox Live features, and unfortunately that has proven to be the case. At least Windows tablet and PC users can now enjoy an installment of the popular Temple Run series… No word on a Windows Phone port of this one, unfortunately.

Head past the break for a hands-on video and our full impressions!

More →
1
loading...
0
loading...
35
loading...
0
loading...

Last month we were excited to learn that Ubisoft’s Rayman Jungle Run would be coming to Windows Phone at some point in the future. The combination of endless runner with actual levels and the lovable Rayman is just what our favorite smartphone platform needs. What we didn’t know is that Jungle Run would also be coming to PC and tablet via Windows 8 and RT. Happy surprise - it’s out now and Xbox Live-enabled!  Plus it gives us a great idea of what to expect when the phone game comes along.

More →
1
loading...
0
loading...
27
loading...
0
loading...

One look at the comments section of our article announcing the release of Asphalt 7: Heat on Windows Phone 8 will tell you that the game is pretty popular. Hey Microsoft, we told you people wanted decent mobile Xbox games!

Ahem. With that gloating out of the way, we have more tasty Asphalt 7 tidbits to share with you now. Head past the break for a hands-on video, multiplayer walkthrough, and update news!

More →
2
loading...
12
loading...
39
loading...
0
loading...

Sometimes it feels like there aren’t enough of certain game types on Windows Phone, such as RPGs and strategy games. Sure, we have a few of each to choose from, but it’s still slim pickings for the avid gamer. You know one portable platform that had an unabashedly great library? The GameBoy Advance, a color portable handheld console released back in the innocent year 2001.

Now ‘m.k’ – the developer of the Snes8x emulator, has brought the excellence of the GBA library to Windows Phone with a new emulator: VBA8. Like Snes8x before it, VBA8 uses the power of Windows Phone 8 (not 7) to accurately recreate a classic gaming experience.

More →
4
loading...
59
loading...
58
loading...
0
loading...

We caught wind of this a little late, but the Windows 8 Xbox game The Gunstringer: Dead Man Running from Other Ocean and Microsoft is free through Monday. Dead Man Running normally costs $1.49 despite being designed and planned as a free-to-play game, with lots of in-game purchases on offer. So why not hurry up and get it free like it’s supposed to be?

Head past the break for our full impressions of the game itself.

More →
6
loading...
28
loading...
52
loading...
0
loading...

We’re breaking out of our normal confines of phones for a quick post on the Acer S7 Touchscreen ultrabook running Windows 8. Why? Because we bought one last night and we’ll be damned if it isn’t kind of awesome.

So if you’re curious about this little ditty and what I think, head past the break for a few photos and quick video review of this super premium piece of technology.

More →
6
loading...
54
loading...
46
loading...
0
loading...

Earlier today we ran a story about AT&T discounting the Nokia Monster Purity HD headphones from $199 to $99. While many of you will still balk at such a price, we’re sure a few of you have a cocked eyebrow and are considering the purchase.

Being the tech geeks we are, we figured we would help you out by springing to our local AT&T outlet and pick up a pair. While we won’t full on review them now, you can watch our video below to see what’s in the box and after the break, I’ll share my initial thoughts...

More →
0
loading...
21
loading...
32
loading...
0
loading...

Windows Phone 8 continues to provide us with new devices. While much attention has been given over to the Lumia 920, the 820 has some compelling features and specs that should appeal to many. Sharing some key specifications with the higher end Windows Phone 8 devices along with options for wireless charging and expandable storage it’s certainly worth a look.

I have been using one for a few hours and so would quickly like to share my thoughts on it before it gets a full review. Read on to see and hear more..

More →
2
loading...
16
loading...
44
loading...
0
loading...

Some banks are better than others. My own bank, BBVA Compass is not exactly terrific, but I don’t have an abundance of choices in my small city. One thing I’ve long lamented is the lack of a Windows Phone app to make checking my account easier. Heck, BBVA Compass doesn’t even offer a mobile version of their site, so logging in and checking my stuff on my phone has always taken longer than necessary. Those difficulties finally came to an end this week, as there is now an official BBVA Compass app on the Windows Phone Store.

More →
0
loading...
2
loading...
11
loading...
0
loading...

AT&T Nokia Lumia 900 with the 8779 Tango update

Well after biting the bullet and factory-resetting our Lumia 900 with a ROM flash, we managed to update our glossy-white AT&T Lumia 900 to the official Tango update. That update is sitting in stand-by on Nokia’s servers, presumably waiting for AT&T to give the go to push out to the Zune servers so the rest of you can update.

Although you can manually do this yourself using a third-party program called Nokia Care Suite, you will factory-flash the phone meaning the device will be completely wiped—no saved games, no saved photos. In that regard, you may be best served by just waiting a few days (weeks?) for it to hit Zune where you can just update the phone and keep everything.

In the meantime, we sacrificed for your knowledge. In turn you can watch our video hands on after the break for our thoughts on the update in addition to our mini-review...

More →
0
loading...
13
loading...
35
loading...
0
loading...

Some good exposure for Windows Phone on USA Today with Mark Smith talking about how he's enjoyed using the HTC Radar and to him the OS is a refreshing change from iOS and Android. He holds a strong emphasis on icons vs tiles throughout the article.

"Where Apple and Android have settled on home screens of small square app icons, Windows has created a vertical column of interactive tiles that display information — unread e-mails, missed calls, weather, etc."

Smith noted that Microsoft's TellMe functionality isn't as advanced as Siri on the iPhone 4S. To be honest, Siri comes across as more of a gimmick to the majority, where as TellMe actually does something. You don't need to ask a Windows Phone for the weather, you'll see it on the home screen. You can -- however -- open an app by voice command and other functions that Siri flops at.

Overall, positive words for the platform and any exposure is good exposure. Head on over to USA Today to read his impresions.

Source: USA Today; Thanks, Harold W., for the heads up!

More →
8
loading...
18
loading...
71
loading...
0
loading...

Case studies are always fun. You can't necessarily extrapolate the information and say it will apply to all cases equally, but you can gain some inferences from such cases and look for trends across others.

In this instance, one app called 'Mortal Kombat Tactics' by Neuralnet was released both on Android and Windows Phone and offered for free. What's the difference in ad revenue? Here it is, broken down by one of the developers, Alex Perez:

Android (AdMob)

  • Day 1 - 1,866 Impressions / $0.57 Revenue
  • Day 2 - 497 Impressions / $0.27 Revenue
  • Day 3 - 521 Impressions / $0.05 Revenue
  • Day 4 - 496 Impressions / $0.25 Revenue
  • Day 5 - 304 Impressions / $0.13 Revenue

Giving us a grand total of 3,684 Impressions and $1.27 in Revenue

Windows Phone 7 (PubCenter)

  • Day 1 - 2,070 Impressions / $1.28 Revenue (already surpassed Android's 5 days)
  • Day 2 - 1,903 Impressions / $2.52 Revenue
  • Day 3 - 2,391 Impressions / $4.63 Revenue
  • Day 4 - 3,693 Impressions / $3.86 Revenue
  • Day 5 - 2,274 Impressions / $2.48 Revenue

Giving us a grand total of 12,331 Impressions and $14.77 in Revenue

What is revealing about those numbers is two-fold. For one, the Windows Phone app clearly has more visibility on the platform due to less competition. As a result, it receives more ad-impressions. Second, all else being equal, the revenue is much higher for Windows Phone than Android. In fact, overall ad revenue in this case is nearly 3x that of Android, which is quite impressive.

For the developer here, Neuralnet, Windows Phone is the clear winner, making their investment much more worth their time in development. [Funny side note, we bought the Xbox 360 Mortal Kombat game awhile ago and this was the first app we downloaded and used for the game--it's a nice app and clearly has the visibility it needs on our platform.] You can find it here in the Marketplace.

More →
4
loading...
18
loading...
83
loading...
0
loading...

No matter how you look at things, it's been a good year for Windows Phone so far. When we talk about CTR (Click Through Rate) and advertising, it's no different and the sun continues to shine. We previously covered Smaato finding advertisements displayed in apps on WP7 outperformed other platforms (iOS and Android especially) with CTR, leading to more potential revenue for developers.

Now Millennial, another advertising firm, has released information (pretty graphs and charts) detailing the number of impressions smartphone operating systems are accumulating through app use. Windows Phone is trailing the competition at 1%, Symbian is at 2%, RIM at 17%, iOS at 27% and Android taking the largest slice of pie at 53%. While this isn't a bright picture for WP7, Millennial states that our platform has increased the number of ad impressions from April to May by 92%. Quite an increase I must say.

Source: Millennial, via: WirelessWeek

More →
1
loading...
0
loading...
13
loading...
0
loading...