Strategy Analytics is a global research firm out of Boston that studies various market trends. According the Strategy Analytics latest research, global mobile phones (which includes our Windows Phones) grew 1% annually to reach 362 million units shipped in the second quarter of 2012. Leading the pack was Samsung with 26% of the marketshare or 93 million mobile phones shipped world wide.
Nokia experienced a decline of about 1% but still was strong enough to come in second with 23% of the marketshare or 83.7 million units. Strategy Analytics Executive Director, Neil Mawston, notes:
"Nokia’s Windows Lumia family of smartphones has made a relatively encouraging start, but shipments are not yet high enough to offset rapidly fading volumes for its Symbian platform."
Keep in mind that this research looks at all mobile phones from the feature phones to the smartphones. So how do smartphones shake out in the research? According to a separate Strategy Analytics report on smartphones, global smartphone sales grew 32% annually to reach 146.1 million units in the second quarter of 2012.