trend

New statistics via AdDuplex, the popular cross-promotion network for Windows 8 and Windows Phone apps, reveal that in just three months’ time there are now more active Windows Phone 8 users than Windows Phone 7.

No firm numbers for sales of Windows Phone 7 or Windows Phone 8 have ever been revealed but at least according to AdDuplex’s data, Windows Phone 8 now accounts for 50.01% of Windows Phones using the AdDuplex network while Windows Phone 7.x has fallen to 49.99%.

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Here's some interesting statistics that jive nicely with that earlier Australian report on the HTC Mozart. At least on eBay in the UK demand, as measured by increasing prices, has been on the upswing for the last few weeks for certain Windows Phone models, specifically the HTC Mozart, Dell Venue Pro and HTC 7 Pro--basically the creme of the crop, if you ask us.

The measurements, as graphed above, show a steadily increase in price since early September, just when Mango-fever was picking up. The jump in price is also fairly significant, with the 7 Pro going from an average of £240 to £350 in just 30 days.

Sure, it could be coincidence and perhaps other factors are at play here, but to our eyes, this is starting to look like a trend. We should note though, not all Windows Phone are benefiting from the "Mango bump" as the HTC HD7, Samsung Omnia 7 and and HTC Trophy are all down. Thoughts?

Update: WPCentral reader Oli S. lets us know the same trend shows on Amazon.de too, with the HD7 increasing from 330 € to over 400 € now and staying steady.

Big thanks to Lorenc for the info!

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We have to admit we get a little cynical with these 'analyst' stories only because we often get the feeling that these experts are often behind the curve or they make somewhat obvious, vague predictions about mobile tech.

In this case, IDC, who should be quite familiar to mobile phone users by now, has gone on to state that they think Microsoft has a chance with Windows Phone 7 in 2011, but only if they do what they basically said they're going to do. Al Hilwa, an analyst with IDC, wrote in a Dec. 29 publication:

CDMA phones are expected to arrive in early 2011, ensuring that WP7 devices are available on all four U.S. carriers, thus helping increase device shipments...To bring the platform rapidly to a level of parity with other major mobile platforms, Microsoft will need to deliver several key features in the first quarter of 2011.

Seems sort of obvious but okay, lets go on. What are those features? According to eWeek they are "multitasking support, copy-and-paste and increased hardware support for augmented reality applications such as business card scanning". Since we know Microsoft is doing all the requested from Al Hilwa, we guess this is a shoe in, right? CDMA devices will be announced at CES, rollout in February and we can see "several" OS updates in 2011, many bringing the required-for-success features Hilwa expects.

Finally, Hilwa concludes with

IDC believes that it will have a seat at the small table of the top two or three mobile application platform players in the next five years.

Seems to be a safe prediction. We don't see such claims for WebOS, Bada or MeeGo, do we? Although perhaps we could say RIM is knocked out of that top-three club, but even that is becoming more and more obvious with every labored BlackBerry release these days.

Source: IDC (12/29/10); via eWeek

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