uber

If you’re the type of person who is constantly on the move, a jetsetter perhaps, you’ve probably used or heard of Uber sometime in the past few years. The service and its applications allow users to connect with private drivers in select cities around the world.

Simply select your location and when you want to be picked up and sleek vehicle will be there for you. Cars available range from Lincoln Town Cars to BMW 7 Series or a Mercedes-Benz S550 sedan. Bad news if you’re primarily a Windows Phone user and want to use the service since the app has been unpublished from the Store.

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For those in near some major US (and even UK) cities, you may take interest in seeing the official Uber app (www.uber.com) land today for Windows Phone, both 7.x and 8. In case you don’t know, Uber is a livery service that is gaining popularity for embracing mobile technology—specifically you pull your location on your phone, access your account and ping a driver to pick you up. It’s fast, convenient and a great use of your phone.

Previously, we have had some decent unofficial apps in the Store, like Uber Towncar. Now, the fancy taxi company has embraced Windows Phone with a version 1.0 of their app, which of course is free and ad-free. That’s the good news (and it’s always good news when we get official support). The bad news is the app is a tad rough, even for a version 1.0.

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Personally, we zip around the busy streets of Manhattan on our motorcycle because lane-splitting is the bomb but for the rest of you, especially those who sport a monocle, Uber may be more your cup of tea.

What's Uber (www.uber.com)? It's an on demand car service that's present in many cities including Manhattan, San Francisco, Boston, LA, Chicago and more. And by on-demand we mean you can use your phone to pin point your location, send an SMS and a driver will come ferry you away to your cigar club, opera or Taco Bell all the while shouting "Oh Belvedere!". All charges (including tips) are automatically billed to your credit card making this quite convenient for the leisure class.

The service has an iPhone and Android app but alas, nothing for Windows Phone. Now, developer FremontFidelity has put one on the Windows Phone Marketplace for free and it's quite nifty.

There's not much to it really. It pinpoints your location via GPS, translates that into a street address and then texts the Uber service with the info. You can also cancel your ride ($10 charge) all with the convenient touch of a button. In essence, the app is just shortcuts to these services and makes us wonder why Uber can't make an app.

Regardless, Uber towncar is free and gets the job done. We should note before you use the app you need to sign up at the Uber site and create an account.

Pick up Uber towncar here in the Windows Phone Marketplace. Thanks, Amir, for the tip

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