nokia lumia

On CNET, Roger Chen has written an article pointing at Nokia and Stephen Elop regarding the U.S. market and how the manufacturer should step up their game. He went into talk about customisation, carriers, handsets and more with how Nokia has failed in the past with global products being stocked by all carriers.

"One of the biggest mistakes Nokia made in the past was to stick with its strategy of building one global device and forcing it onto every carrier in the world, with only minor adjustments to the radio and frequency. From a business perspective it made a lot of sense, allowing it to generate massive economies of scale and, accordingly, higher profit margins. Among smaller carriers around the world, that works just fine."

Chen finished the post with the question, "Are you game?" Elop has since published a tweet stating, "Roger, we're game." It would seem as though the handset maker is set to not only create a successful marketing campaign in Europe, but in the U.S. at some point too.

Via: AllAboutWindowsPhone; Thanks, aubreyq, for the heads up!

Nokia has blown us away with the continued marketing efforts, and today is no different. Should you be a frequent MSN UK user (or have happened to visit it at some point today) you will be aware of the Lumia 800 advertising that's plastered everywhere, but did you see the Snake game? Hitting the advertisement square on the right will load up the Snake overlay. 

Don't be fooled thinking this is a mere 2D version of the classic title as this game features what would appear to be live tiles and multiple colours making up the snake (resembling the advertising campaign material for the handset). Also, the game makes use of the MSN webpage for elements to be eaten. It's well put together. As well as MSN, Snake will be making an appearance on Yahoo from tomorrow and will be on The Sun’s website from November 21st.

Source: MSN UK via: ElectricPig

Three UK has started taking pre-orders for the Nokia Lumia 800.  Prices start at £30 per month for 24 months, which includes the Lumia 800 with 500 minutes, 5000 text messages and 1GB of data.  For a measly £7 more monthly, you can choose the All-you-can-eat data package, complete with 2000 minutes and the 5000 texts.  If you are more of the pay-as-you-go type, the Lumia 800 can be yours for £399.99.  The handset itself will be available in a week, on November 16.

You can click the source link below to get all the details.

Source: Three UK (Thanks for the tip, Emran!)

Gamex, a video game event being held in Sweden, is running from November 3rd to the 6th this week where Microsoft and Nokia will be present with Windows Phones. This should come as no surprise with Microsoft's three screen dream, which they are so determined to achieve. The two companies will be showing off the Lumia 710 and 800 handsets with presumably a number of Xbox Live titles being demoed. We need more Angry Birds!

You can check our hands on videos of the Lumia 710 and 800, as well as our coverage from Nokia World '11, where these handsets were announced. According to the report at WinMobile.se, the Lumia handsets will be launched in Sweden in 2012 with price tags of the 800 at 4500kr (£425/$680) and the 710 at 3000kr (£285/$450).

Source: WinMobile.se  Thanks to Hussein for the tip!