shipped

Nokia has reportedly shipped 6.9 million Lumias

Sales numbers and estimates are always a tricky thing, especially when you don’t have concrete numbers to work with. We also tend to boast the good news and downplay the bad so with that caveat we’ll provide you the latest in “market analysis”. Don’t worry, this one is mostly good.

Strategy Analytics is making quite the name for themselves this day if only because they tend to buck the trend when it comes to Nokia and Windows Phone. In their latest report (available here to subscribers), they claim that Nokia shipped (not necessarily sold) 6.9 million Lumia Windows Phone since its launch in Q4 2011 and up through Q2 2012. 

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Microsoft is reporting that two million Windows Phone 7 units shipped last quarter. This isn't too far from the early indications that 1.5 million phones sold in the first six weeks after release.

All this comes to light through a Bloomberg interview with Greg Sullivan, a Microsoft senior product manager. Sullivan also stated that customer satisfaction for Windows Phone 7 is at 93% and brand awareness is increasing, up 22 points to 66%. The bump in awareness shouldn't be that surprising with the half-a-billion dollars that was made available for marketing the new Windows Phone.

No argument with customer satisfaction either. While there is room for growth with Windows Phone 7, Microsoft has laid a nice foundation to build upon. So how would you rate customer satisfaction? Is Microsoft on the mark or being too optimistic?

Source: Bloomberg Via: LiveSide 

Thanks to Philipp for the tip!

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