survey

In a new survey conducted by Millennial Media of 500 publishers, developers and advertisers, nearly 20% are planning to focus their work on Windows Phone 7 in the next year. The iPhone garners 30% interest right now but Android is expected to close in that gap by hitting 29% next year.

To put into perspective, Windows Phone 7 achieving 20% interest seems to be a definitive sign that developers and publishers are taking it seriously, that they have confidence in the platform and that Microsoft is really throwing some weight behind it.

We've already seen the app store hit 1,000 apps within the first three weeks, the Marketplace have 12,000 registered developers and quite a long list of major brands already available, all before the U.S. launch. While this survey has no guarantee for 100% accuracy in predicting the future, we're sure more happy than not at the results.

Source: Millennial Media; via: GigaOM

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File this one under surprising, but Candians are evidently a little more gun-ho about owning Windows Phone 7 than Android, though it's not by much.

In a survey conducted by Delvinia Data Collection for ITBusiness.ca, 9% of the respondents say they plan to buy a WP7 device over 8.8% of those who want Android. Well, last we checked 0.2% is within statistical variation here, so in reality it's more a tie. Having said that, WP7 isn't even out yet and apparently it has as much mindshare as the seemingly exponential popular Android--that has to say something, no?

The poll was conducted on 1,094 participants, aged 18+ and evenly split along gender.

Source: IT Business.ca

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And the survey says...

The Pew Research Center has released a study where a sampling of 2,252 adults (age 18 or older) and 800 teens (ages 12-17) were interviewed on how they use their Windows Phones and other smart and non-smart phones. The survey was conducted from April 29, 2010 through May 30, 2010.  While the survey still indicates teens text more than adults, the adults seem to be holding their own.

The survey found that 82% of adults own a Windows Phone, iPhone, Blackberry, Android or other device that is also a cell phone. 72% of adults text and send/receive a median of 10 text messages a day. This is significantly less than the teen population (87%) who sends/receives a median of 50 text messages a day. However, 5% of the adults send/receive more than 200 messages a day.  This pales in comparison to the 15% of teens that send/receive more than 200 messages a day.

With respect to voice calls, the survey found that the median number of calls for both teens and adults were equal at 5 per day while the mean (average) number was slightly higher for adults (13.1 compared to 10.7 per day). The heavier text usage is in line with other reports showing data is outpacing voice.

A few more interesting statistics generated by this survey include:

  • Women tend to make slightly fewer calls than men
  • 90% of parents are more likely to have a cell phone than adults without children under 18 at home
  • 91% of cell phone owners feel safer with the phone
  • The number one reason offered by those surveyed (adult and teen) as to why they call or text: just to say hello or chat
  • 57% surveyed reported receiving spam text messages
  • 65% surveyed sleep with their cell phone

"Sleeping" with your cell phone was qualified as "adults who have slept with or near their phones".  Something I am sure isn't all that uncommon if you have teenage children. 

So, how does your phone use compare to a teenager?  How do you compare to the adults sampled in the survey?  Do you sleep with your Windows Phone?

You can check out all the survey results at Pew's Website.

via: mobilecontenttoday

 

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The marketing research company Comscore has released the numbers from a July 2010 survey that breaks down smartphone OS usage in the U.S. and European markets.  The numbers have Windows Mobile holding it's own and in some cases, well ahead of Android, iPhone and Blackberry devices.

Nokia still dominates the European market representing more than half of the smartphones in use. However, Nokia share of the European market has slid 14.4% since last year likely due to the increase shares of Android and iPhone.

Windows Phones did the best in Spain and Italy, taking second place behind Nokia with 11.9% and 11.4% of those markets respectively.  The worst came with the U.K. market with Windows Phones coming in last at 7.1%.

Comparatively, in the U.S., Blackberry remains on top with 39.3% of the market with Windows Mobile coming in behind the iPhone (23.8%) and Android (17%) at 11.8% of the market.

It will be interesting to see how Windows Phone 7 will impact this survey when it is conducted next year. Will Microsoft see market gains with the new Windows Phones? Shortening the gaps between competing Operating Systems or increasing the lead?

via: wmpoweruser.com

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Calling all Windows Mobile developers: Interpret's looking to get to know you better, and to do so they have a short survey they'd like you to take. In exchange for doing so and leaving your information, you'll be entered to win an HTC Touch Pro 2.

Click here to take the survey and be entered to win.

(Bear in mind that this survey is being run by Interpret; not everyone who takes the survey may be eligible to finish it. But if you don't, never fear. We're giving away a Windows phone of your choice next week for the Smartphone Round Robin. Just take part in any Round Robin forum thread for your chance to win.)

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It is time, ladies and gentlemen, for the sixth annual SPB Survey. SPB Software House is looking to get a better look at your needs in the mobile applications, and they're doing so worldwide, with the survey going out in 10 languages.

And your time may be rewarded. Three winners, picked at random, will receive the following:

  • First place: A free smartphone of your choice from a major Internet retailer (such as Amazon or Expansys), valued up to $1,000.
  • Second place: $100 worth of accessories from Smartphone Experts (that's us), plus $100 worth of SPB Software.
  • Third place: $100 worth of SPB software.

So, really, you have no excuse for not taking the survey, which runs through 7 p.m. GMT Dec. 4, 2009. Take the survey now!

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No doubt lots of people are clamoring at the notion that "Windows Mobile is dead" (evidently this crew has moved on from mocking Palm) and what with Motorola on WM hiatus, Palm parting ways, the eternal delay of WM7 and the perhaps too-little-to-late Windows Mobile 6.5, it is easy to see why.

On the other hand there is the stark reality: Microsoft has a lot of licensees (14 to be exact), including most recently LG, which is committed to a reported 50 devices in the next few years. HTC has lots of hits with its Touch series and their increase in market power is unrelenting.

To back this up, iSuppli, which performs market analysis, came out with a report stating that though Microsoft is down right now, it is poised for a strong comeback. It is predicting "a 15.3 percent share of the global market in 2013, second only to the Symbian operating system, which will control 47.6 percent." Basically they're going to bounce from No. 2 to No. 3 this year and back to second-place by 2012.

Expanding on this, Tina Teng, a senior analyst at iSuppli, goes on to correctly note

“To win in today’s environment, a company needs not only an operating system but also device support, an application store, a broad portfolio of applications and support from the developer community. While Windows Mobile is losing some share to competitors in 2009, most of the alternatives cannot match Microsoft’s complete suite of offerings.”

This isn't too hard to fathom either with Ballmer revamping the Windows Mobile team and making it the second top priority for the company. Heck, look at all the Live services (Bing, Mesh, MyPhone), tech previews (Recite, Deepfish), Marketplace, the Chassis-1 specifications, the Orion project, TellMe, gesture navigation, non-touch gestures/Side Sight, Silverlight, free automagic-ness and Windows Mobile 7 looks to be a monster OS with very advanced technology. Now combine all of that with 14 hardware manufacturers, market presence, integration with Windows 7, Xbox and that Zune HD thing. Ka-ching.

Microsoft has all the pieces, now it just has to merge them all into a unified and compelling OS.  One year from now we thing will be very interesting times.

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Surveys and marketing research are important things. Without them, companies would be flying blind.

The Seattle P-I points us to the CFI Group Smartphone Satisfaction Survey [pdf link] of 1,074 people, and the boys and girls in Redmond can't be happy with the results. Results are broken down into the following devices:

  • iPhone
  • Android
  • Pre
  • BlackBerry
  • Treo
  • Other

Ouch. At least the Nokia fans our feeling our pain, as Windows Mobile and Symbian both apparently had such low mindshare as to fall into the "other" category. CFI spells it out:

Throughout this report we have focused on the main ‘branded’ smartphones like iPhone, Android, Pre, BlackBerry,
and Treo. And yet there are many more smartphones in use
today, manufactured by the likes of LG, Samsung, Motorola,
and Nokia, running either the Windows Mobile or Symbian
operating system. What’s going on with these smartphones?

For one thing, many users can’t identify their operating
system. While Android users know they have phone on the
Android platform, most Windows Mobile or Symbian users
have no idea what operating system is running their phone.
This lack of branding and awareness can only hurt the
generic smartphone.

Obviously, that's not good. We're expecting big things from Microsoft with Windows Mobile. We'll repeat it until we're blue in the face: Microsoft has proven it can marry a compelling user interface with sleek and sophisticated hardware with the Zune HD. It for darn sure better do so with Windows Mobile 7 (and we still have to figure out where exactly the Project Pink phones fit in).

And we'll go one further and say that this is the reason Microsoft is pushing the "Windows phone" strategy so hard. Microsoft has some great manufacturers behind Windows phones. HTC. Samsung. Sony Ericsson (for now). LG. Acer. Once upon a time, Palm. But, outside of the Treo line, mindshare is still lacking, as evidenced by this survey. Will Windows Mobile 7 and the whole "Windows phone" strategy begin to turn that around? (And we say "begin" because to expect an iPhone-like response is just not rational, for smartphone manufacturer.) News at 11.

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Friends, countrymen, faithful WMExperts readers: Lend us your ears eyes. We've worked up a quick survey to help us (and, yes, our advertisers) better understand exactly what is important to you. Want more T-Mobile? Less HTC? More of everything? Let us know!

The survey only takes a couple of minutes, and we love getting feedback from you guys and gals.

Take the WMExperts Reader Survey now!

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