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TV show Extra & Mario Lopez give away dozens of AT&T Lumia 900s, announce contest

Looks like the Nokia Lumia 900 on AT&T is starting to get that second bounce in advertising. Today on Extra (pop news entertainment show), host Mario Lopez and Microsoft's Margaret Arakawa were talking up the svelte flagship Windows Phone.

During the 60-second segment Mario and Margaret demonstrated the photo app and Facebook tagging/upload capability which we're thinking is always a strong selling point of the OS (especially with that massive social networking being front and center in the news this week). Mario also talks up being organized and how easy it is with Windows Phone.

WP Central

The phone used was the vibrant and eye-catching Cyan Lumia 900, always a great choice for demonstrating the device to woo potential new users. Extra announced that they will be giving away no less than 10 Nokia Lumia 900s plus 6-months of AT&T service which is a good deal if you're not already on the national carrier..

Finally, to top it all off they gave away dozens of 900's with the same 6-months of free service to all of those lucky folks surrounding them during the segment.

This kind of promotion is unbeatable and the exact kind of exposure the phone needs to get into the mainstream mindset. Hopefully we'll see it pay off as a substantial increase in market share in a few months from now.

Source: Extra; Thanks, Daniel P., for the tip!



There are 25 comments. Sign in to comment

bjax says:

Ohhh, I was just there on Tuesday! Wish I had known cause I definitely would've loved to get a free 900. Side note: The Extra stage is diagonal to the Apple Store. They must've loved seeing a Microsoft product getting national exposure.

mrolympia74 says:

This is awesome. I'm happy to here this.

kittie1823 says:

Im so glad that Nokia is doing so well in America :) But at this rate, there will be none left for the rest of the world :P

Fiann says:

There isn't. They are selling as many as they can make. That's why the UK launch is apparently being pushed back.

amieldl says:

Damn I want one freaking stuck with sprint... Waiting to see if I win 6months service and free lumia...

amieldl says:

I almost jumped on android. But I already started missing my HTC arrive.. Gonna wait....

The wait shouldn't be too bad, you know why? June is when the WP8 news will kick off and that will fuel you through the summer with OS news, device leaks and product roadmaps.

Next thing you know it's the Fall and you'll have Sprint dates being tossed around and hopefully their LTE network will be actually available in more markets, making it actually worth it to have a LTE Windows Phone.

Their LTE network will not be out in time for the fall,they won't have it rolled out till 2014.

luimende says:

I bought an iPhone I miss windows phone but not my arrive, not at all. I'll come back when we get good phones on sprint. I'm not going to AT&T. Ever, Verizon maybe. But for now I'm stuck with sprint.

XboxOmac says:

What's so wrong about AT&T? I've been there for two years and it seems darn good. Great service for what you pay for.

luimende says:

Too expensive for me, I have 4 phones and pay less than 190 for everything, data, text, and calls, if I were to go to AT&T I'd pay over 260 for the same, also I'd have to pay 4 etf's so probably going to Verizon wouldn't be an option.

NIST says:

The Nokia promotion machine is IMPRESSIVE.

kidjenius says:

Margaret Arakawa is pretty, not gonna lie.
she should do more promotional things like that

wetworker says:

Although I have the option of picking up a black lumia 900, the elusive cyan is still no where to be found on Rogers :(

kidjenius says:

I KNOW RIGHT!? that totally pissed me off! i think nokia and rogers can EASILY double their sales of the lumia 900 in canada if they JUST RELEASED THE CYAN VERSION

I already entered their give away to win a 900. You can never have to many!

Kon-Aitor says:

OH NOW THEY HAVE CYAN PHONES... did not have them a week ago when i wanted to do an exchange... 

Nokia and MS have to keep cranking out good publicity. Samsung isn't gonna do it cuz they're entrenched in Android.

tds101 says:

I entered so I can get my wife one before Sept, when she's eligible for her upgrade. I hope I can win one for her.

Funny how it directs you to a page where you can download extra's iPhone app after you finish registering. •facepalm•

ejlee072006 says:

Im still waiting for the MAGENTA COLOR WAY

kittie1823 says:

I'm just glad I have a 800...i just went into Phones 4U here in the UK and there's a 3 month waiting list on the 900 at my local store. Jeez.

Curtieson says:

I love the dude in the 2nd photo that is taking a picture on his cell phone of someone taking a picture on her cell phone...  The spokesman should have turned around right then and there, stole the phone and thrown him the 900, haha.
"I'm not just taking crappy pictures, I'm making smartphones better!!!"